Simplifying Custom Stone
Machinery with Digital Innovation
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The Challenge: Making Custom Machinery Clear, not Confusing
The Challenge: Making Custom Machinery Clear, not Confusing
Prometec, a well-established leader in stone processing machinery, offers highly customizable machines designed to improve the quality and handling of stone products like marble and granite. Because each machine is tailored to fit unique customer needs, explaining how these machines work can be quite complicated.
Traditionally, Prometec relied on 2D technical drawings during sales presentations. However, these drawings were often overwhelming for clients, especially those without technical backgrounds. This made it difficult for customers to fully understand the product’s value and how it would fit into their specific operations. Additionally, sales teams struggled to clearly communicate differences in machine configurations, leading to longer sales cycles and sometimes confusion during online meetings with international clients.
Prometec, a well-established leader in stone processing machinery, offers highly customizable machines designed to improve the quality and handling of stone products like marble and granite. Because each machine is tailored to fit unique customer needs, explaining how these machines work can be quite complicated.
Traditionally, Prometec relied on 2D technical drawings during sales presentations. However, these drawings were often overwhelming for clients, especially those without technical backgrounds. This made it difficult for customers to fully understand the product’s value and how it would fit into their specific operations. Additionally, sales teams struggled to clearly communicate differences in machine configurations, leading to longer sales cycles and sometimes confusion during online meetings with international clients.
The Solution: Engage with Machinery Through 3D Innovation
The Solution: Engage with Machinery Through 3D Innovation
DAT developed a digital solution to address this challenge. By creating detailed 3D models (digital twins) of Prometec’s machinery, DAT gave the sales team a powerful tool to present customizable virtual versions of the machines.
Using this interactive platform, sales representatives can build and adjust production lines on the spot by simply dragging and dropping components to match each customer’s specific needs. This clear, visual demonstration helps clients see how the machines operate and fit into their workflow, even before any physical equipment is installed.
The solution also enables better collaboration among sales teams worldwide and serves as a useful training tool for both employees and clients. By making complex technical details easy to understand, this approach has helped Prometec improve customer engagement and speed up the sales process.
DAT developed a digital solution to address this challenge. By creating detailed 3D models (digital twins) of Prometec’s machinery, DAT gave the sales team a powerful tool to present customizable virtual versions of the machines.
Using this interactive platform, sales representatives can build and adjust production lines on the spot by simply dragging and dropping components to match each customer’s specific needs. This clear, visual demonstration helps clients see how the machines operate and fit into their workflow, even before any physical equipment is installed.
The solution also enables better collaboration among sales teams worldwide and serves as a useful training tool for both employees and clients. By making complex technical details easy to understand, this approach has helped Prometec improve customer engagement and speed up the sales process.